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Abstract

The European Commission recently proposed new rules allowing 'opt-outs' by member states from a Europe-wide approval system for genetically modified (GM) foods. An artefactual field experiment was performed in Sweden to test whether changing the policy context and acceptance by upstream actors influenced consumer acceptance of a GM product with direct tangible health benefits and indirect environmental benefits. The results indicated that acceptance was lower in more restrictive policy scenarios and higher in less restrictive contexts. Moreover, acceptance of upstream actors was policy context-dependent and differed between participants opposed to or accepting the technology.

Keywords

potato; consumer behaviour; agro-biotechnology; genetically modified (GM); decision-making

Published in

European Review of Agricultural Economics
2017, volume: 44, number: 5, pages: 757-780
Publisher: OXFORD UNIV PRESS

SLU Authors

UKÄ Subject classification

Economics

Publication identifier

  • DOI: https://doi.org/10.1093/erae/jbx016

Permanent link to this page (URI)

https://res.slu.se/id/publ/94936